James Gibson

James Gibson

Founder & Principal Consultant

Founder of Hartstone & Craft. 15+ years in behavioral health RCM.

About

James Gibson

James Gibson is the founder and principal consultant of Hartstone & Craft. He brings 15+ years of behavioral health revenue cycle experience: building billing teams, implementing billing software and AI integrations, and supporting audits for detox, residential, PHP, IOP and outpatient programs in Utah and nationwide.

Articles by

James Gibson

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James Gibson
Behavioral Health

The KPIs That Actually Matter in Behavioral Health

James Gibson
James Gibson
Founder & Principal Consultant
James Gibson
Behavioral Health

Outcomes-Based Reimbursement in Behavioral Health Why Proof of Effectiveness Is Becoming the New Currency

James Gibson
James Gibson
Founder & Principal Consultant
James Gibson
Behavioral Health

Behavioral Health Revenue Cycle Management (RCM): A Practical Executive Guide for 2026

James Gibson
James Gibson
Founder & Principal Consultant
James Gibson
Business

Why Payer Behavior Is Quietly Changing in Behavioral Health And Why Most Programs Won’t Notice Until Cash Flow Suffers

James Gibson
James Gibson
Founder & Principal Consultant
James Gibson
Behavioral Health

Underpayments Are Now a Bigger Risk Than Denials in Behavioral Health Why Revenue Is Leaking Even When Claims Are “Paid”

James Gibson
James Gibson
Founder & Principal Consultant
James Gibson
Behavioral Health

Why a 30‑Minute Medical Office Visit Can Be Paid $500+ — While a Full Day of Residential Treatment Struggles to Break $500

James Gibson
James Gibson
Founder & Principal Consultant

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