About Our Firm

What distinguishes Hartstone & Craft is that our advisory work is delivered by a network of active operators, not detached consultants. Each member of our team owns, builds, or leads businesses within the domains in which they advise—ensuring our guidance is grounded in real execution, not theory. This model keeps Hartstone & Craft at the forefront of emerging practices, technologies, and applied artificial intelligence. By remaining directly engaged in the environments our clients operate in, we continuously refine our perspective and expand the solutions we bring to the table. In an era defined by rapid technological change, agility and relevance are non-negotiable. When you partner with Hartstone & Craft, you gain access to a disciplined network of experienced operators who remain actively involved, forward-looking, and accountable to real-world outcomes.

The story behind our consulting firm

Our Mission

Our mission is to work alongside leadership teams to bring clarity, discipline, and execution to complex business decisions—combining real-world operating experience with data-driven insight to produce durable results.

The team behind our firm

The team behind Hartstone & Craft is a collective of experienced operators, strategists, and domain specialists who remain actively engaged in the work they advise on. Our firm is built around practitioners who have founded, led, and scaled businesses across a range of industries—bringing practical judgment, technical fluency, and accountability to every engagement. Rather than offering detached recommendations, our team works alongside leadership to navigate complexity, apply disciplined thinking, and drive progress where execution matters most. This operator-led model ensures our clients benefit from current, real-world experience and a depth of perspective that extends beyond theory into measurable results.

Our core values & principles

Clarity Over Complexity

We believe complexity should be reduced, not romanticized. Our responsibility is to help leaders see situations clearly, make sound decisions, and act with confidence—grounded in facts, context, and judgment.

Execution Matters

Insight has value only when it leads to progress. We focus on decisions that can be implemented, measured, and sustained, staying engaged where follow-through and accountability are required.

Operator-Led Perspective

Our work is shaped by real operating experience. We advise from the position of having built, led, and navigated organizations ourselves—ensuring relevance, practicality, and credibility in every engagement.

Discipline and Integrity

We apply structured thinking, consistent cadence, and honest feedback. We do not oversell outcomes or dilute our judgment to maintain comfort. Trust is earned through rigor and transparency.

Continuous Relevance

Markets, technology, and expectations evolve rapidly. We remain actively engaged in the domains we advise on, continuously sharpening our perspective to ensure our clients benefit from current, applied insight—not outdated frameworks.

Partnership Without Dependency

We work alongside leadership teams with respect for their ownership and autonomy. Our goal is to strengthen decision-making and execution capacity without creating unnecessary reliance or disruption.

Proven Experience. Real and Measurable Outcomes.

Built by Operators, Not Theorists.

Hartstone & Craft is led by operators with 15+ years of experience building, scaling, and advising companies across healthcare, behavioral health, professional services, and SMB markets. Our work has driven hundreds of millions of dollars in collected revenue, operational efficiency, and sustainable growth for organizations at every stage.

Our Experience by the Numbers

15+ years of executive and advisory experience
Multiple companies founded, scaled, and exited
Hundreds of millions in revenue influenced or collected
Deep expertise in behavioral health RCM and operations
Experience across commercial, Medicaid, and federal payers

Who We Work With

Behavioral health treatment providers
Professional services firms
Product-based businesses
Growth-stage and established SMBs

How We Engage

Discovery & Diagnostic Review
Financial and Operational Analysis
Strategic Plan with Clear KPIs
Hands-On Implementation & Oversight

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